How It Works
The Process
We build every board to order, ensuring the highest quality, less waste, and a more personal connection between you and the board made just for you. Here's how it works:
Designed by You. Built By Us.
You Choose.
Your paddle board should be as unique as your journey. Choose the model, size, and custom features & components that fit your style. Once you either submit a deposit or pay-in-full, our craftsmen begin preparing the materials that will bring your board to life.
Handmade with Care, Shared with You
We Build
The magic begins. Our expert craftsmen shape, laminate, and finish your board with precision and care. As we bring your board to life, you’ll receive exclusive video updates—your own personal time capsule of the build process. On average it takes us 4-8 weeks to deliver your custom board.
White-Glove Delivery, Ready to Ride
You Enjoy
Our white-glove delivery service brings your board directly to the room of your choice, and our team removes all crating and packaging, so you can focus on what matters—getting out on the water. From your first paddle to your next big adventure, your board is built to go wherever you do.
Why Shop Made in USA?
Small-scale, high-quality manufacturing is the backbone of strong communities. We build our custom paddle boards right here in Chicago’s Planned Manufacturing District, proving that urban manufacturing has a place in the heartland of America. By choosing locally made, you’re not just getting a better board—you’re supporting skilled craftsmanship, sustainable production, and a more resilient local economy.
Unlike mass-produced goods shipped from overseas, our boards are made one at a time, with care and precision, in our microfactory. Every board is shaped, laminated, and finished by expert hands—not machines churning out thousands a day. This means less material waste, better quality control, and a supply chain that prioritizes people over profit margins.
Why does local manufacturing matter? Because it shifts the cost of production from excessive materials and fossil-fueled shipping to skilled labor and quality craftsmanship. When you invest in a locally made board, more of your dollar stays in the community, creating jobs, strengthening the economy, and proving that manufacturing in America is not only possible—it’s essential.
Choosing a board from us isn’t just about feeling more connected to the products you buy and the humans who helped make them.