Brand Story

Jarvis Boards almost didn't happen. The story really begins decades ago during my childhood. While running around with my silly brothers and cousins, I tore apart, built, and rebuilt everything imaginable with my hands. It started small. Probably with Legos. Legos led to model cars, which led to model rockets, remote-controlled cars, black powder rifles, and on to real classic cars and beyond. You name it, odds are my brothers and I at some point have torn it apart and/or built it. Like any kid who loves building things with their hands, I went off to college and majored in finance...

After graduating, I landed an "adult job" as a stock broker. One job led to another, which led to more money and more stuff but less time for adventure and building cool things. At some point, I realized a decade had gone by and that I was drifting in this fog and no longer creating anything. During this time, I stumbled on a how-to guide at a local bookstore with plans to build a wooden canoe. After impulsively buying the book, the next day I ordered a table saw from Amazon, bought some wood at the local hardware store, and set out to build my own wood canoe. A “million” hours later, to my surprise the canoe not only floated but looked pretty amazing! Needless to say, I was hooked. Having gotten into standup paddle boarding and surfing a few years earlier, I set my sights on building a wood SUP, this time with no how-to guide from the local bookstore.

It’s from this adventure that Jarvis Boards was born with the simple idea of building the best boards possible, living consciously, traveling adventurously, and inspiring others to do the same. See our boards.

By Tony Smith - Jarvis Boards Founder